How To’s

8 Rules for Building and Perfecting Mobile Apps

At many companies, the thrill of that first mobile app is over. The rush of excitement about creating an app for an event, a marketing program, or a business process has come and gone. Often, the app showed promise, but didn’t work exactly as imagined. Sometimes the app worked right, …

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6 Reasons to Learn Android Development

We are in an era where Google’s Android operating system has penetrated the nook and corner of the world. On one side there is the recent OTA (over-the-air) update of its latest Android Lollipop for all Nexus and Motorola phones and on the other the next version of Android 5.1 …

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5 Lessons to Learn from Pokemon Go

Niantic’s world-conquering title offers some insight into engage players around the globe, says CSA Research’s Rebecca Ray Within less than a month of being released, the augmented reality game continues to break records, though some say they should be taken with a grain of salt. CSA Research thinks that the …

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How to turn your Smartphone into a Learning Tool?

The smartphone in your pocket is a million times cheaper, a thousand times more powerful and a hundred thousand times smaller than the typical computer 40 years ago.   At your fingertips on your Android device, you can browse nearly all the information compiled since the dawn of civilization with …

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How to Launch Your App in an International Market

Many developers create smart, innovative mobile apps that have near-universal appeal, but how broad is too broad? For instance, developing apps only in English prevents your star power from reaching a global stage. It’s totally fine to start building your mobile app in one language, but if you want to …

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How free mobile games are designed to make money

The “freemium” business model allows us to use an app for free with the option to purchase additional features. In the case of games, that model can fundamentally alter the user experience, from gaming to getting gamed. I never understood why anyone would spend real money on virtual goods in …

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